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Interactive Digital Retail solution for Smart Shopping Guider in Furniture and Bathroom Shop
Pain Points of retail in Furniture and Bathroom shop
1, General furniture, such as bed frames, mattresses, tables, chairs, sofas, etc., are bulky. Bathroom washbasins, toilets, showers, etc. are relatively large. In addition, these household items come in a wide variety of sizes, styles, and the like. If these products are displayed in a retail store, a large area is required. However, if the store is large, the rent is expensive and the operation cost is high.
2, Due to the wide variety of furniture and bathrooms, even if there are not many models in stock, the pressure on store inventory is still great.
3, Under the strong impact of online shopping, fewer and fewer people shop offline. Usually customers enter the retail store, many people do not buy after looking around, but go home to buy online. Some merchants sell products online, but because there are too many online stores, their stores are ranked too low, almost no one browses the online stores, and the sales situation is still not good.
Solution to the Pain Points of Furniture and Bathroom shop
Interactive Digital Retail solution for Smart Shopping Guider can solve these pain points:
Place an ornament near the exhibit, and paste a QR code or RFID tag on the ornament;
Place an intelligent interactive display terminal in the video experience area.
The intelligent interactive display and Cloud shelf system plays the role of an electronic shopping guide, and is a vivid and tireless "shopping guide". At the same time, it plays a role in reducing sales labor costs.
Function of Digital Shopping Guider with Intelligent Interactive Display
1, When a customer sees a furniture or bathroom exhibit and wants to know the detailed information, just take the ornament to the video experience area to scan the QR code or RFID tag, and the smart terminal will immediately playback the video and introduce the size, material, characteristics, origin, etc. It can guide users to go to their own online flagship store or mall to buy by clicking "Product Details" or scanning the QR code with a mobile phone, completely opening up the new retail model of offline experience and online shopping, perfectly realize the integration of offline and online.
2, On this information terminal, when customers watch interactive exhibits, they can also view other products, such as popular products, discounted products, inventory products, etc. in Cloud shelves. Through the cloud shelf, the problem of a lot of goods and a lack of business hall area is well solved.
3, The system can automatically record the viewing times and playing time of each product. Therefore, on the software management platform of the cloud server, you can view the viewing times and playing time statistics of each exhibit by the terminal name, statistical time period, etc. Through big data, it is possible to truly analyze consumer purchasing behavior and provide a strong basis for scientific decision-making of business operations.
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